WSQ Integrated Marketing and Communications

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Study Level

Certification

School

First Media Design School

Awarded By

First Media Design School

Available to

Local Students

Duration

2.5 Months

Course Fees

$1085 (SGD)

Delivery Mode

Full-time

Commencement Dates

January, February, March, April, May, June, July, August, September, October, November, December

This course will guide participants through various promotional strategies and mediums used by businesses today. Understand consumer insights, research processes and develop a final marketing plan based on your findings, ready for execution. This programme is crafted for individuals seeking to enter or further enhance their marketing skillsets. At the end of the programme, participants will develop a marketing campaign strategy based on a brand of their choice.

Entry Requirements

There is no entry requirement for this course

Modules Covered

Use of creative works and services
Strategic marketing planning
Target market research and planning
Key factors influencing buying
Customer relationships management
Strategic executions and planning

Delivery Mode

Full time

Duration

10 weeks

Timetable

7pm - 10pm
Once per week
Contact hours: 30 Hours

Commencement Dates

January
February
March
April
May
June
July
August
September
October
November
December

Assessment Methods

There will be a short test to evaluate student's understanding of the course.

Awards

Successful graduates from this programme will be issued a Statement of Attainment from WDA.

Amount

Remarks

Application Fees

(Singaporean/PRs)

$66.30

Non- refundable, payable upon registration

Amount

Remarks

Course Fees (Before Subsidy)

$1,085.00

Inclusive GST (7%)

Note: Local Students may receive course fee subsidy of up to 95% and may use their SkillsFuture credits to pay for the course.

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