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Raffles College of Higher Education

Bachelor of Arts (Honours) in Digital Media (Top Up)

Bachelor of Arts (Honours) in Digital Media (Top Up)

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Study Level

Bachelor

School

Raffles College of Higher Education

Awarded By

Coventry University, UK

Available to

Local & International Students

Duration

12 Months

Course Fees

$29000-30000 (SGD)

Delivery Mode

Full-time

Commencement Dates

January, April, July, October

This is a practice-based course which is informed by key theoretical considerations from the area discipline of digital media. It will prepare students for professional careers in the digital media sector within the media, design and communications industries. As such, it aligns well with the ethos of the School of Media and Performing Arts, preparing students to become reflective and sustainable practitioners in the field of digital media design, research, production and professional practice. It takes a transmedia or cross-media approach: enabling students to become familiar with a range of critical and creative media tools and technologies to inform their practice and understanding. It will therefore be well placed to address the rapid developments concerning the impact of new media technologies and broader changes to the media and communications landscape.

The programme will enable students to understand the scope and impact of digital technologies and practices in the context of various digital media industries from both an international and Asian perspective. It will develop their creative thinking and experimentation capabilities in order to allow them to create innovative new applications of digital media practice. Students on the course will be able to apply their creative skills in a variety of digital media including visual and text based forms of media content, digital publishing, interface and platform design, digital storytelling, web and application development, social and interactive media.

There will be opportunities for site visits within Singapore, South East Asia and beyond, and talks by visiting digital media professionals, together with live projects, a professional experience scheme and links with local, regional, national and international digital industries.

The BA blends scholarly education and professional skills training for digital media and communications professionals working in a global context. The curriculum design enables inter-disciplinary work, intercultural awareness, embedded use of technology, online learning and delivery patterns which replicate sector and industry level practice thereby meeting the University’s wider educational aims and aspirations.

Academic Requirements

Advanced Diploma in Digital Media Design issued by Raffles College of Higher Education or equivalent
English Language Proficiency
- IELTS (International English Language Testing System) with a minimum score of 6.0, taken during the last two years
- TOEFL (Test of English as a Foreign Language) with a minimum score of 550 (Paper-based) or 79 (Internet-based), taken during the last two years
- TOEIC (Test of English for International Communication) with a minimum score of 650
- GCE 'O' Level English Language Examination of C6
- Completion of Advanced English with Raffles College of Higher Education, Singapore

Non-Academic Requirements

At least age of 18 or above

Modules Covered

3D Techniques
Academic Research & Communication Skills
Advanced Interactive Media Design
Advanced Web Design
Animation Principles 1 & 2
Colour for Designers
Creativity & Problem Solving
Design History & Culture
Design Principles
Design Project - Digital Media
Design Studio 1 & 2 - Digital Media Design Project
Digital & Applied Illustration
Digital Image Processing
Digital Photography
Drawing for Designers
Experimental Video
Fundamentals of Typography
Identity System Design
Industrial Attachment
Interactive Media Design
Portfolio & Presentation
Screenplay & Storyboarding
User Interaction Design
Video & Audio Techniques
Web Design Principles
Analysing Media and Communication
Final Digital Media Research Project
Professional Practice Portfolio
Research and Development in Digital Media
Elective
- Advanced English: Academic Essay Writing
- Design Promotion
- Enhancing Reflective Study Skills Across Cultural Boundaries
- Global Experience in Art and Design
- How to set up a Freelance Business

Delivery Mode

Full-time

Duration

12 months

Timetable

To be confirmed (contact SchoolBuzz)

Commencement Dates

January
April
July
October

Teacher Student Ratio

1 teacher : 25 students for studio-based learning
1 teacher : 40 students for tutorial-based learning

Assessment Methods

All modules will be assessed through a combination of assessments, tests, class participation and written examinations. To be awarded the Advanced Diploma, students will need to achieve a passing mark of 50% for all modules. For Degree and Master Courses, students will need to achieve the passing grade stipulated by the University for all modules.

Teaching and Learning

It is essential that a student is subjected to a broad range of views and experiences in order that the learning process may elicit, sometimes over a prolonged period, appropriate routes for a person to take, particularly in the latter stages of the course.

Awards

Bachelor of Arts (Honours) in Digital Media (Top Up) awarded by Coventry University, UK.

Option 1 (1 installment)

Amount

Remarks

Application Fees

(Local Students)

$200

Non- refundable, payable upon registration

Amount

Remarks

Application Fees

(International Students)

$500

Non- refundable, payable upon registration

Amount

Remarks

Course Fees

$29,000

1^st Installment

Total:

$29,000

Option 2 (2 installments)

Amount

Remarks

Application Fees

(Local Students)

$200

Non- refundable, payable upon registration

Amount

Remarks

Application Fees

(International Students)

$500

Non- refundable, payable upon registration

Amount

Remarks

Course Fees

$15,000

1^st Installment

2^nd Installment

Total:

$30,000

Areas of employment include:

Art Director
Digital Creative Director
Multimedia Designer
Video or Film Post-Production Artist
Web Designer/Developer
3D Graphics Designer and Motion Graphic Designer
Flash Designer
User Interface Designer
Interactive Designer
Video Designer

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